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10 Ways to Communicate Better with Patients

From personal satisfaction to better patient outcomes, there are lots of good reasons to improve your communication skills.

Judith Lee,
Contributing Editor

As you struggle with declining reimbursements and feel pressured to see more patients, there’s little time to acknowledge—much less improve—doctor-patient communication.
Yet medical experts around the country urge physicians to take a step back and consider the importance of every patient interaction they have.

“I’ve discovered along the way that how effectively one communicates has a lot to do with patient outcomes,” says William D. Clark, MD, an internist in Bath, Maine, who is associated with the American Academy on Physician and Patient, which is dedicated to improving doctors’ communication skills. “Yet the advances in medicine and the incredible amount of information we have to share with patients make it harder and harder to focus on true communication.”

Research supports Dr. Clark’s experience. Numerous studies point to benefits of communication, ranging from increased patient satisfaction and compliance to a reduced incidence of malpractice litigation. And medical experts believe today’s rushed environment is harming doctors as well as patients.

“Communication with patients is the heart of medicine. It is the history that provides 70 percent of the diagnosis,” says Allan Platt, PA-C, an instructor at Emory University and collaborator on a communication instructor kit used by 40 medical schools and physician assistant programs. “Besides, communication is the ‘fun’ part of medicine. Physicians would feel more rewarded knowing they had better interactions. The gratitude from the patients is priceless.”

Oakland, Calif. ophthalmologist Richard Lee, MD, learned this first-hand in his relationship with an elderly patient, who had once been his kindergarten teacher.

“This lady would call me about every two weeks to talk about her eyes, but that wasn’t really what was on her mind,” Dr. Lee says. “She had terminal cancer, and she was alone in the world. I always took her calls, no matter what I was doing. What I found was that she didn’t need a lot of my time—just a few minutes. What she mainly needed was just a small amount of undivided attention. When I found out she had passed away, I felt so good that I’d been able to give her that.”

Communication experts note that busy ophthalmologists may not be able to find “extra” time, but they can improve the quality of the time they already spend with patients. “Physicians are taught to cure more than to care,” says Larry Mauksch, M.Ed., a family counselor and clinical associate professor at the University of Washington Medical School. “As such, they are more interested in ‘doing something.’ This means they are prone to talk rather than listen, advise rather than inquire and prescribe rather than empower. While many physicians complain about lack of time, research suggests that how we use time is more important than how much time we have.”

Here are some tips from the experts that may help you.

  1. Stop Talking. Research indicates that physicians, in their rush to communicate, talk too much to patients. In one study, the physician interrupted 69 percent of patient interviews within the first 18 seconds. In 77 percent of these interviews, the patient’s reason for coming to the physician was not fully elicited.

    “Doctors talk too much because there’s so much to talk about,” says Dr. Clark. “But patients are not medical students. They don’t need all the facts. Some people need simple answers, and others just need comfort.”

    Listen. In the same study noted above, when the patient was allowed to speak without interruption, he or she spoke for more than two minutes. This is your opportunity to do what patients most need you to do.

    “Patients are a lot more satisfied if they can talk more, rather than less. You must listen carefully to learn the true needs of the patient,” Dr. Clark advises.

  2. Look at the patient. Too many times, physicians are either writing in the chart or looking at it as they speak to the patient. Experts say you should always sit down and maintain eye contact with the patient. “I always sit directly across from the patient, and make eye-to-eye contact. This helps to slow things down, so the patient doesn’t feel rushed,” says Dr. Lee.

  3. Get to know the patient. Many times, patients have been “trained” by physicians to wait to be questioned. Invite the patient to speak by asking some leading questions. If you haven’t met the patient before, allow a few moments to learn something about the patient, by saying, “I like to get to know my patients. What are some of your interests? What do you like to do to relax?”

    Even if you’ve met before, take a few minutes to break the ice. Ask the patient about hobbies or family activities. Instead of questions that lead to a yes or no answer, ask open-ended questions such as, “Where have you traveled to recently?” or “What have you been doing with your grandchildren?”

    Dr. Lee takes this a step further and conducts the full patient history himself. This gives him an opportunity to delve deeper into patient needs. “I actually save time by doing the history,” he says. “There are important questions that might not occur to a tech. Also, I’m able to get the patient to open up about his or her general well-being. Sometimes the patient doesn’t tell you the main complaint right away.”

  4. Recognize cues. Studies of physician-patient interviews show that doctors often ignore patients’ nonverbal cues. Experts say that if you only respond to words, you’ll miss opportunities to communicate better.

    “Eighty percent of important social communication is nonverbal. You can tell when the patient is tuning you out if he gets quiet, or his eyes glaze over. This may be because he doesn’t understand you, or because you aren’t addressing his concerns,” says Dr. Clark.

    To get through to this patient, Mr. Mauksch suggests you take the direct approach: “Ask the patient, how well am I understanding your concerns? Am I addressing your biggest fears/difficulties?”

    Other important cues may be verbalized by the patient, but ignored by the doctor, because they aren’t related to medical facts. “The patient might say their spouse is very upset. If the physician ignores this, he or she is missing a chance to find out what’s really going on here. Maybe the spouse’s problem is the patient’s biggest problem,” explains Dr. Clark.

  5. Address patient concerns. Physicians are trained to take charge of the situation, usually by creating an agenda and then following it through. While this may be efficient, it can fall short of addressing the patient’s true concerns.

    “It’s common for physicians to impose their agendas on patients instead of eliciting a full list of patient concerns and expectations. They tend to exclude patients from the decision-making, and create plans that patients may not be able or willing to follow. Physicians usually do not pick up on patient clues about important questions and fears because the physician is preoccupied with attending to his or her own agenda,” says Mr. Mauksch.

    He offers this alternate approach to encouraging patients to “open up” about what’s really concerning them:

    • Begin by asking what the patient’ concerns and expectations are for the time.

    • Create an agenda based on the patient’s concerns, and get the patient’s agreement on the agenda.

    • Involve the patient in treatment decision making.

    • Empathize with the patient’s situation, pain, confusion, etc.

    • Inquire more about the patient’s perspective on the illness to learn about personal, familial and cultural beliefs and related treatment ideas.

  6. Reflect back what the patient says. One of the best ways to be sure you understand what another person says is to reflect back his or her words.

    “Especially in difficult moments, it helps to reflect back what the patient said: ‘So you’re a bit puzzled about what to do.’ Here, it’s best not to give more medical facts, but to let the patient talk some more. You will gain more information, and the patient will feel you are really listening,” says Dr. Clark.

    You can use the same technique to be sure the patient understands you. After you have given information or instructions, ask the patient to repeat his or her understanding.

    “Have the patient demonstrate comprehension by repeating what you said. The physician can ask: ‘Can you tell me the instructions we just went over to be sure I didn’t leave anything out?’ ” says Mr. Platt.

  7. Speak in plain English. Physicians tend to use medical terms, rather than simpler language that patients understand. “Be patient, speak clearly and sometimes louder. Don’t use jargon or medico speak,” says Mr. Platt. “Instead of ‘You have glaucoma and here is the medication,’ you might say, ‘You have too much pressure inside the eye and we need to give you a medication that will lower this pressure.’ ”

    Dr. Lee says a valuable resource is patient information pamphlets, available from the American Academy of Ophthalmology. Look through these to pick up phrases that will be easy for patients to understand.

    “It’s part of our job to be teachers,” he says. “Doctors should read patient pamphlets and use these terms instead of medical terms. It’s wonderfully helpful, and patients appreciate it.”

    Another way to educate patients and answer their questions is to tell them what you’re doing during the exam. “I give the patient a running commentary such as ‘Now I’m testing your peripheral vision,’ ” says Dr. Lee. “Then I give feedback such as, ‘I don’t see any problems in the back of the eye,’ or ‘I don’t see any changes from last time,’ ” says Dr. Lee.

    He notes that this process elicits questions from patients that may lead to further information about their condition. Also, it saves time when he describes the findings.


  8. Include the patient’s companion. If your patient brings along a relative or caregiver, be sure to include this person in your dialogue. Very often, this person is an important resource for the patient when he or she leaves the office.

    “There is always a reason that a patient is accompanied by someone else” notes Mr. Mauksch. “While it’s important to not devalue the patient’s autonomy, it is naive to ignore the influence that friends and family members have. Moreover, caregivers are invaluable allies of physicians. Those present in interviews who have caregiving responsibility may have their own set of questions.” He adds that even as you focus on the patient, you should be alert for opportunities to “care for the caregiver.”

    “Caregivers need a lot of support,” Mr. Mauksch says. “Not surprisingly, the risk of depression is much higher among family caregivers supporting people with chronic illnesses than the general population. So, ask the patient what the role of their companion is. And then ask the companion what his concerns are. Sometimes you may discover a conflict between patient and companion, which, if ignored, can complicate care.”

  9. Use backup media. Because there is so much medical information, always use backup media to educate the patient before the exam, or to reinforce what you said after the patient encounter is over.

    A picture is worth a thousand words. And a well-made video gives consistent education. “Besides, we are visual creatures, and studies have shown increased retention when pictures and sound are used,” says Mr. Platt.

    Dr. Lee gets additional mileage out of those patient pamphlets available from the AAO. “We always hand the appropriate brochure or brochures to patients as they leave. Then they will have something to refer to, and I know the same terminology is used as I already used in my conversation,” he says.

  10. Give enough time. Even though most physicians are pressured to see more patients in less time, experts advise you to use your best judgment when scheduling patients. Allowing enough time to communicate well will enable you to be a better doctor, and will increase patient satisfaction.

    “You cannot do this job without enough time for each patient,” warns Dr. Clark. “You will stop being effective, and you will burn out.” He also notes that physicians who are interested in improving their communication skills must devote time to this learning process—just as they would for a new surgical technique or procedure.

    “This is like learning a new language,” Dr. Clark says. “There is a certain grammar, syntax and use of words. Most physicians are not beginners at communicating; they have many skills. But they should never stop practicing to improve their skills.”

    Dr. Lee believes that giving more time to each patient will lead to greater practice success, not less. “We have one of the busiest practices in Oakland. This is due to word-of-mouth referral, one patient recommending us to another patient,” Dr. Lee says. He believes that ophthalmologists and all physicians today have a tendency to underestimate the importance of what they do, and the value of their communication with patients.

    “Because of the pressures of modern health care, we tend to undervalue our worth to society,” says Dr. Lee. “What we do is mundane to us, but not to our patients. Our worth is a bit more than what you pay the plumber. We need to renew our pride in our profession. What we do makes a real difference in people’s lives.”
     


SIDEBAR:
Why “Bedside Manner” Matters

A number of research studies prove that effective doctor-patient communication is extremely important. Here’s a quick review of the literature.

  • Patient diagnosis is made 70 percent of the time from the patient’s history. (Patterson MC, et al: “Contributions of the history physical examination, and laboratory investigation in making medical diagnosis,” Western J Med. 1992 156:163-5.)

  • Patients are more satisfied when they feel all of their concerns have been addressed. (Stewart M, et al: “Patient Centered Interviewing, Part III: Five provocative questions,” Can Fam. Physicians 35:159-161,1989.)

  • When patients are asked to discuss their illness and its treatment immediately after leaving their physician’s office, they are able to correctly identify only about 50 percent of the critical information.(Cohen-Cole SA et al: “Psychiatry for internists: A study of needs,” J Operational Psychiatry 1982; 13:100-105.)

  • About 50 percent of patients do not know what medications they are supposed to take (Hulka BS, et al: “Medication use and misuse: Physician-Patient discrepancies,” J Chronic Dis. 1975; 28:7-21.)

  • Hundreds of studies indicate that between 22 percent and 72 percent of patients do not follow their doctor’s recommendations. (Sackett DL, Snow JC: “The magnitude of compliance and noncompliance,” in Haynes R, Taylor D, Sackette DL (eds): Compliance in Health Care. Baltimore, Johns Hopkins University Press, 1979.)

  • Litigation is lower among clinicians who have good communication skills. (Lester GW and Smith SG: “Listening and Talking to patients: A remedy for malpractice suits?” West. J. Med. 158:268-272,1993.)

  • 71 percent of patients stated poor relationships as a reason for their malpractice claims. (Levinson W: “Physician-patient communication. A key to malpractice prevention’” JAMA 1994 Nov 23-30;272(20):1619-20 )

  • Primary care physicians who had never had a malpractice suit spent on average 3.3 minutes more with their patients, and had a more patient-centered interviewing style. (Levinson W: “Physician-patient communication. A key to malpractice prevention,” JAMA 1994 Nov 23-30;272(20):1619-20 )


Other Sources on Patient Communication
  • www.PatientCommunications.com. This website, developed by Neil Shulman, MD and Allan Platt, PA-C, is dedicated to improving clinician-patient communication skills by providing tools, links and information for educators and providers. The site offers monthly updates, conference information, new products and a new differential diagnosis mnemonic handbook and Palm Pilot Note file . Or, contact Allan Platt, PA-C, Patient Communications Unlimited, 5830 Dovnick Drive, Lilburn, GA 30047. (770) 935-9710.
  • www.bayerinstitute.com. The website for the Bayer Institute for Health Care Communication, which is dedicated to enhancing the quality of health care by improving the communication between the clinician and the patient. The institute offers week-long sessions to improve skills.

  • The American Academy on Physician and Patient, (703) 556-9222. President Barry Egener, MD, 503-276-6100, begener@lhs.org.

  • The Macy Initiative in Health Communications at New York University, Case Western Reserve University and the University of Massachusetts. These schools are collaborating on a national educational and training program to help improve physicians’ communication skills and facilitate the doctor-patient relationship. The program will be available to schools nationwide. Contact: Mack Lipkin Jr., MD, at NYU, mack.lipkin@med.NYU.edu.


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